The last time Whitney Wolfe made headlines, it was because she sued her co-workers at Tinder. This time it is Tinder that is suing her. Whitney Wolfe left Tinder after a sexual harassment case began, a case which was settlement for only one million dollars.
On first glance, it appears that the lawsuit filed against Whitney Wolfe is frivolous.
After leaving Tinder, she started her own dating app called Bumble. It was an app with one interesting, unique feature: women had all the power. The app operated in much the same way as most modern dating apps. Users were given profiles and pictures of potential partners and they swiped left or right as a way of saying yes or no. When both parties have swiped yes on each other, they will be allowed to speak to each other through the program. Bumble’s unique feature is that women are the ones who are given the power to initiate contact; men merely had to sit back and wait for women who were interested to contact them.
Tinder seems to have an issue with Bumble using the swipe feature as a way to say yes or no. Whitney Wolfe says that their intentions are different though. Wolfe believes that Tinder is suing Bumble simply because Wolfe is refusing to sell her company. After negotiations between the two entities fell through, wolfe says that Tinder is resorting to dastardly techniques to run her out of business.
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“We swipe left on you,” a public response from Bumble read, in response to Tinder’s lawsuit. “We swipe left on your multiple attempts to buy us, copy us, and, now, to intimidate us.” the letter continued. “We’ll never be yours.”
About Whitney Wolfe
Whitney Wolfe’s most famous ventures are with Tinder and Bumble and for good reason. Her work in the dating app industry is revolutionary. She has been named Business Insider’s 30 Most Important women Under 30 in Tech, and was named one of Elle’s Women in Tech. She has also been featured in Forbes, wired Uk, and other prominent names in print.
Wolfe gained her education from the Southern Methodist University, and she majored in international studies. During her time in college, she began her first real business venture, selling bamboo tote bags. Whitney Wolfe is the wife of Michael Herd.